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Last winter, I got an intriguing story tip: Many Wisconsin manufactured home communities were operating with expired licenses. 

I didn’t initially know much about these communities, often called mobile home parks, where residents own their homes but rent the land they sit on. I quickly learned they provide a critical source of affordable housing in Wisconsin and beyond — the country’s largest portion of unsubsidized low-income housing. 

Housing experts and advocates told me private equity’s growing interest in the model threatens to change that. My reporting found that Wisconsin’s government is failing to enforce basic protections for owners. Still, some residents and groups see pathways for safe, affordable manufactured home ownership as a solution during an affordability crisis. 

That required talking to owners of manufactured homes across the state, starting with a February drive from Wisconsin Watch’s Madison newsroom to snowy La Crosse. There I met with a couple who moved into their manufactured home more than a decade ago. That meeting led to a months-long tour of similar communities. 

A Cumberland couple showed me their favorite part of their manufactured home, the fireplace. I passed out flyers in Richland Center and Spring Green, chatting with a surprising number of people who answered their doors.

As the weather warmed, I walked up to chatty neighbors sitting on porches in Wisconsin Dells. Menomonie residents stopped their yard work to talk. I left a set of Fond du Lac park interviews sunburned after standing on a porch for too long as residents lent me their time and perspectives. 

Not every homeowner’s experience made it into our “Forgotten homes” series, named after a lawmaker’s reference to the homes as “a forgotten segment of real estate.” But they often shared a lot of similarities. Here are some of my takeaways:

  1. Park ownership is changing. While some residents said they know the person who owns their park, others were paying rent to out-of-state companies. Some mentioned concerns about what would happen to their homes once their local owner decides to sell. 
  1. Residents don’t always know where to turn when conditions deteriorate. Wisconsin uses a patchwork of state and local agencies to monitor different aspects of manufactured home communities. That leaves residents unsure of where to complain about issues or unaware they have that option. 
  1. People want to stay in their homes. Even as some residents face surging monthly payments, they struggle with the idea of giving up the space, independence and yards.
  1. Owning a manufactured home outside of a park can be complicated. Wisconsin Habitat for Humanity affiliates are developing factory-built housing in residential neighborhoods. But local zoning can block certain homes from residential neighborhoods. And other park residents mentioned needing more money to purchase land themselves.
  1. Manufactured homeowners often face stigma but are proud of their homes. Residents showed me carefully decorated lawns, peaceful walking routes through parks, kitchens with custom cabinets and the homes of their longtime neighbors and friends. 

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Addie Costello is WPR’s 2024-2025 Mike Simonson Memorial Investigative Reporting Fellow embedded in the Wisconsin Watch newsroom. Her reporting has been published by Marketplace, USA TODAY, the Austin American-Statesman, public radio stations across Texas and several publications in her home state of Nebraska. She holds a bachelor’s degree in journalism from the University of Texas at Austin.