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Wisconsin Watch partners with Gigafact to produce fact briefs — bite-sized fact checks of trending claims. Read our methodology to learn how we check claims.


A May Gallup poll found 71% of U.S. adults said same-sex marriage should be valid, matching the result from one year earlier.

The poll conducted May 1-24, 2023, asked: “Do you think marriages between same-sex couples should or should not be recognized by the law as valid, with the same rights as traditional marriages?”

The same 2023 poll found that 64% of respondents said gay or lesbian relations are morally acceptable.

Support for making same-sex marriage legal was lower in a Pew Research Center poll.

That online survey of U.S. adults done in spring 2023 asked: “Do you strongly favor, somewhat favor, somewhat oppose or strongly oppose allowing gays and lesbians to marry legally?”

The result was 63% favored — 41% strongly favored and 22% somewhat favored.

Sen. Tammy Baldwin, D-Wis., the first openly gay U.S. senator, made the 70% claim in an Oct. 9 interview.

This Fact Brief is responsive to conversations such as this one.


Gallup: U.S. Same-Sex Marriage Support Holds at 71% High

Gallup: Same-Sex Marriage Support Inches Up to New High of 71%

Gallup: Fewer in U.S. Say Same-Sex Relations Morally Acceptable

Pew Research: Spring 2023 Global Attitudes Survey

Facebook: LGBT Senator Tammy Baldwin takes down anti-gay Republican who cried to block same-sex marriage bill.mp4

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Tom Kertscher joined as a Wisconsin Watch fact checker in January 2023 and contributes to our collaboration with the The Gigafact Project to fight misinformation online. Kertscher is a former longtime newspaper reporter, including at the Milwaukee Journal Sentinel, who has worked as a self-employed journalist since 2019. His gigs include contributing writer for Milwaukee Magazine and sports freelancer for The Associated Press.