At the event, Wisconsin Center for Investigative Journalism's executive director Andy Hall (right) told Folkenflik, an indisputable fact, Dave, is were very fortunate to have you doing what you do and helping bring sense to this chaotic time.
Around 20 donors and supporters of the Wisconsin Center for Investigative Journalism gathered at Lakeside St. Coffee House in Madison Nov. 7, 2018, the morning after the 2018 midterm election. At the event, NPR media correspondent David Folkenflik discussed the role of nonprofit news organizations in the changing media landscape, and what its like to cover challenging topics, including sexual harassment allegations against a top NPR executive and Donald Trumps tendency to make false statements. Credit: Emily Hamer / Wisconsin Center for Investigative Journalism
Reading Time: 4minutes
Our newsletters:
A great way to stay informed without feeling overwhelmed. 👍
Local, independent, fact-based reporting is essential to vibrant communities and a healthy democracy. We’re rebuilding and reimagining the future of local news across Wisconsin.
(Narayan Mahon for Wisconsin Watch / Milwaukee Neighborhood News Service)
Our mission
Using journalism to make the communities of Wisconsin strong, informed and connected.
Our impact
Our work helps people navigate their lives, be seen and heard, hold power to account and come together in community and civic life.
Our values
Our work is guided by these core values:
We are committed to service, prioritizing the needs of the communities we serve through relevant, empowering and civic-minded journalism.
Integrity drives us to report with truth, fairness and transparency, earning and maintaining public trust.
Through collaboration, we partner with organizations, residents and media outlets to amplify diverse voices and deepen our impact.
We act with initiative, identifying emerging issues and responding creatively to changing community needs.
We invest in growth by fostering a culture of learning, open communication and innovation to sustain our mission for future generations.
Who we are
Wisconsin Watch is a nonprofit organization dedicated to using journalism to make the communities of Wisconsin strong, informed and connected. As a nonprofit investigative news organization, we expose injustices, listen to the everyday problems in our communities and shine a light on issues that too often go unnoticed. Every story we publish is rigorously fact-checked to ensure accuracy, fairness and impact.
We don’t just report the news — we connect communities. By collaborating with news organizations across Wisconsin and beyond, we expand the reach of our reporting, ensuring critical stories reach the people who need them most. Our multimedia investigations appear on WisconsinWatch.org and are republished by hundreds of outlets statewide.
Wisconsin Watch is home to multiple newsrooms and teams that work together to strengthen local journalism and amplify underrepresented voices:
Our statewide newsroom uncovers systemic issues affecting communities across Wisconsin, putting local challenges into broader context.
That newsroom’s statehouse bureau covers state and local government, ensuring our readers understand how the decisions made in the capital impact communities across Wisconsin.
Milwaukee Neighborhood News Service (NNS), an independent community-based newsroom in Milwaukee that delivers deeply rooted, community-driven reporting on issues that matter to Milwaukee’s central city and communities of color.
Our northeast Wisconsin bureau is built around community connection, accountability and public participation. Aside from publishing stories, it exists to build a conversation with the people who live and work in northeast Wisconsin.
By exposing the truth, we spark change that improves communities across Wisconsin.
How do you know you can trust our work?
It’s harder than ever to know which information to trust. The sheer volume of news, opinions and misinformation online can make it difficult to separate credible reporting from content that isn’t grounded in facts. We understand that skepticism, and we believe trust must be earned, not assumed.
At Wisconsin Watch, our reporting is built on a commitment to transparency, accuracy and the public interest. We’re part of a network of respected journalism organizations that hold us accountable to high standards:
We are a founding member of the Institute for Nonprofit News, a community of nonprofit newsrooms dedicated to investigative reporting that serves the public.
We participate in the Trust Project, a global initiative that developed transparency standards — called Trust Indicators — to help you evaluate the credibility of our work and understand how our journalism is produced.
Through the CatchLight Local Visual Desk, we collaborate with other newsrooms to strengthen visual storytelling and make high-quality journalism more accessible.
As a member of Gigafact, we publish Fact Briefs that quickly and clearly respond to widely shared claims, helping set the record straight.
These partnerships don’t replace your judgment; they’re one way we show our work and invite scrutiny. We encourage you to explore our methods, review our sources when available and hold us accountable. Trust in journalism starts with openness, and we’re committed to providing it.
Nonprofit news outlets including the Wisconsin Center for Investigative Journalism have become a valuable piece of the media landscape but cannot fully replace the lost capacity of local and regional newspapers, NPR media correspondent David Folkenflik told a group of Center supporters Wednesday.
“I was asked this morning, ‘Do you believe in not-for-profit reporting? Is that an important thing?’ You bet it is,” Folkenflik told about 20 people gathered at the Lakeside St. Coffee House in Madison. “They are not going to replace the losses we’ve seen in newspapers, … but they supplement a lot of the losses, they fill in a lot of things, and they do great work.”
Around 20 donors and supporters of the Wisconsin Center for Investigative Journalism gathered at Lakeside St. Coffee House in Madison Nov. 7, 2018, the morning after the 2018 midterm election. Credit: Emily Hamer / Wisconsin Center for Investigative Journalism
Folkenflik pointed to the Center and The Marshall Project as examples of nonprofit news outlets that are bringing attention to local issues and “making sure that journalism still matters and counts.”
“There are places, like the Center here, that are doing important work, and … have ambitions to expand the parameters for what’s possible,” Folkenflik said.
The veteran NPR journalist has reported on the relationship between the press, politicians and the public. His talk included reflections on the problem of covering elections in real time and how he has handled challenging topics, including sexual harassment allegations against a top NPR executive and President Donald Trump’s propensity to make statements that are untrue.
At the event, Wisconsin Center for Investigative Journalism’s executive director Andy Hall, right, told Folkenflik, “An indisputable fact, Dave, is we’re very fortunate to have you doing what you do and helping bring sense to this chaotic time.” Credit: Emily Hamer / Wisconsin Center for Investigative Journalism
Speaking just hours after a tense midterm election in which two-term Wisconsin Gov. Scott Walker, a Republican, was ousted, Folkenflik said as a media critic, he consumes news coverage differently from most viewers. For him, watching the nationwide vote tallies jump back and forth and listening to commentators shift their predictions “was like watching a car without a regulator.”
Overall, Folkenflik called the live news coverage “entertaining confabulation.”
News outlets gave “a series of inconsistent messages” over the course of the evening as returns rolled in, he said. For example, he added, the liberal TV network MSNBC started out the night by reporting there was going to be a blue wave, commentators turned “ashen” as Republican wins in the Senate piled up, and finally they shifted to a narrative of it being a mixed night for Democrats.
NPR media correspondent David Folkenflik discussed the role of nonprofit news organizations in the changing media landscape, and what its like to cover challenging topics, including sexual harassment allegations against a top NPR executive and Donald Trump’s tendency to make false statements. Credit: Emily Hamer / Wisconsin Center for Investigative Journalism
“Because you’re watching CNN — or whatever it is — live, it’s not like you’re scrolling back to see what they said eight minutes ago to hold them responsible for being consistent,” Folkenflik said. “They were kind of literally and figuratively all over the map.”
In addition to his reporting, Folkenflik is a host and editor of “On Point” from NPR and WBUR in Boston. His stories are broadcast on NPR’s news magazines, including “All Things Considered,” “Morning Edition” and “Here & Now.”
He believes it is proper for journalists to stake out positions that are consistent with democratic values.
“I am willing to say that I’m biased in favor of transparency. I am biased in favor of clean government. I am biased in favor of accountability,” Folkenflik said. “I’m in favor of fact and truth. I don’t think those are partisan values. … I think those are just fundamental enduring, journalistic values.”
At times, Folkenflik said he has called out Trump for lying — something journalists rarely do. He believes such a judgment is warranted only when a journalist is confident that a person’s intent is to mislead. Folkenflik said he uses such “inflammatory” language sparingly. In those pivotal moments, he said, it is important for journalists to take a hard stance in favor of the truth.
In 2017, the issue of transparency and accountability came close to home when Folkenflik covered alleged sexual harassment by Michael Oreskes, NPR’s editorial director and senior vice president of news, who resigned soon after the allegations came to light.
In October 2017, The Washington Post came out with a report of sexual harassment allegations against Oreskes. Folkenflik investigated these allegations for “All Things Considered.” He said he talked with many young women who were “haunted” by interactions with Oreskes because they questioned, “ ‘Did I get this job for this reason or did I not get this opportunity for that reason?’ ”
He said NPR’s corporate and news executives did not review his reporting before the stories were published. It was “a hard time for NPR,” Folkenflik acknowledged, and he lost friendships in the newsroom over how he covered it.
Nevertheless, “I am very proud of what we did,” Folkenflik said. “I don’t think any other news organization acquitted itself with such journalistic transparency.”
The nonprofit Wisconsin Center for Investigative Journalism (www.WisconsinWatch.org) collaborates with Wisconsin Public Radio, Wisconsin Public Television, other news media and the UW-Madison School of Journalism and Mass Communication. All works created, published, posted or disseminated by the Center do not necessarily reflect the views or opinions of UW-Madison or any of its affiliates.
Republish our articles for free, online or in print, under a Creative Commons license.
Scroll down to copy and paste the code of our article into your CMS. The codes for images, graphics and other embeddable elements may not transfer exactly as they appear on our site.
*** Also, the code below will NOT copy the featured image on the page. You are welcome to download the main image as a separate element for publication with this story. ***
You are welcome to republish our articles for free using the following ground rules.
Credit should be given, in this format: “By Dee J. Hall, Wisconsin Watch”
Editing material is prohibited, except to reflect relative changes in time, location and in-house style (for example, using “Waunakee, Wis.” instead of “Waunakee” or changing “yesterday” to “last week”)
Other than minor cosmetic and font changes, you may not change the structural appearance or visual format of a story.
If published online, you must include the links and link to wisconsinwatch.org
If you share the story on social media, please mention @wisconsinwatch (Twitter, Facebook and Instagram), and ensure that the original featured image associated with the story is visible on the social media post.
Don’t sell the story or any part of it — it may not be marketed as a product.
Don’t extract, store or resell Wisconsin Watch content as a database.
Don’t sell ads against the story. But you can publish it with pre-sold ads.
Your website must include a prominent way to contact you.
Additional elements that are packaged with our story must be labeled.
Users can republish our photos, illustrations, graphics and multimedia elements ONLY with stories with which they originally appeared. You may not separate multimedia elements for standalone use.
If we send you a request to change or remove Wisconsin Watch content from your site, you must agree to do so immediately.
For questions regarding republishing rules please contact Jeff Bauer, digital editor and producer, at jbauer@wisconsinwatch.org
NPR’s David Folkenflik highlights value of nonprofit news, truth-telling, speaking up for democratic values
Emily Hamer is a recent graduate of UW–Madison with degrees in journalism and philosophy. She has formerly worked as an intern for University Communications and WisPolitics, and as an editor at The Badger Herald newspaper.